The projection «Iconic turn» in ontology

Philosophical and cultural studies

The article is devoted to theme of “the iconic turn” in ontology. Author bases on the works of V.A. Shtoff, S.S. Gusev & V.V.Savchuk for explanation of knowledge's turn to images through concept of modeling. In the article term “model of being” is introduced as key word of ontology after “the iconic turn”.